CSR Social and Community Development
The Company continues to carry out concern for the general public, especially around the area of the Company’s operational activities which are realized through various Corporate Social Responsibility (CSR) program activities.The activity is focused on improving the welfare of the community, both in social, economic, infrastructure, health, education and community institutions.
For this reason, the Company continues to be committed and actively organizes a number of activities to realize corporate social responsibility. The Company realizes that corporate social responsibility is an obligation, as stipulated in Law Number 40 of 2007 concerning Limited Liability Companies.
The Corporate Social Responsibility (CSR) activities carried out by the Company are always based on the interests of the community, including :
- Community empowerment to help increase community independence in improving their standard of living.
- Improving social facilities and infrastructure to drive the regional economy.
- Providing donations and health assistance for the underprivileged.
Program-program lain yang dapat memberikan dampak pada meningkatnya taraf hidup dan kesejahteraan masyarakat yaitu pemberian bantuan beasiswa pendidikan kepada siswa-siswi anak karyawan Perseroan. Bagi Perseroan, bidang pendidikan dipilih karena keyakinan Perseroan bahwa pendidikan merupakan pondasi utama untuk mencerdaskan dan meningkatkan kualitas hidup masyarakat.
Form of CSR for Social and Community Development
Throughout 2024, the Company has held several social responsibility events both from the Company’s initiatives and the results of collaboration between the Company and other members of the Sinarmas Group. The implementation of CSR events was carried out face- to-face (offline) and online. The following are the CSR activities carried out by the Company in 2024 :
- Held Financial Literacy activities in June 2024 and October 2024.
Carrying out the mandate of the Financial Services Authority Regulation No. 3 of 2023 on Improving Financial Literacy and Inclusion in the Financial Services Sector for Consumers and the Community, the Company in 2024 has held Financial Literacy activities twice, namely in June 2024 and October 2024.
Financial Literacy activities aim to improve knowledge, skills, and beliefs, which influence attitudes and behaviors to improve the quality of decision-making and financial management to achieve financial well- being.
In the implementation of Financial Literacy in the first semester of 2024, the Company held a seminar which was held offline and online in collaboration with the Nanovest investment application regarding the financial education program with the theme “Understanding Investment Instruments – Exploring Investment Potential 4.0” on June 28, 2024. In this activity, the Company together with resource persons from Nanovest explained the types, benefits and risks of investment instruments as well as tips for choosing investments that are in accordance with the desired risk profile.In the implementation of Financial Literacy in October 2024, the Company in collaboration with the Indonesian Finance Company Association (APPI) held a Financial Literacy and Inclusion activity in the framework of Financial Inclusion Month (BIK) 2024 at Gaia Bumi Raya City Mall, Pontianak city, West Kalimantan. The event was held from October 11 to 13, 2024. The Company has the opportunity to explain the various financing companies as well as the benefits and risks of the products offered by the financing company. In addition, the Company opened booths and offered its products and promo programs to interested people.
In addition to the obligation to report Financial Literacy and Inclusion per semester required according to POJK No. 3 of 2023, financial service institutions, including finance companies, are expected to succeed in the Financial Smart National Movement (GENCARKAN) program launched by the OJK on August 22, 2024. OJK hopes that with the GENCARKAN program, financial literacy can reach all districts/cities and target all priority groups spread throughout Indonesia.
- Providing donation assistance to the community around the Company’s branch office
On July 12, 2024, six sub-districts or around 80 percent of the Gorontalo area were affected by flash floods that resulted in disruption of economic activities. Shopping centers, public transportation and other public services were stopped due to flooding. Five days later, Sinar mas Multifinance Gorontalo branch through the Sharia Business Unit provided assistance in the form of basic necessities worth Rp 18 million which was distributed to 36 heads of families, consisting of employees, employee families, conventional and Sharia branch partners, and residents around branch offices.
The Company also supports the development of social infrastructure which has an important role in improving people’s welfare. Through the Jambi branch Sharia Business Unit, the Company donated IDR 10 million for the renovation of the Baiturrahmah Mosque located on Jl. Hayam Wuruk, Jelutung Village, Jambi City. The symbolic handover of aid will be carried out on September 13, 2024. With this renovation, the community around the mosque can enjoy better facilities, so that it can increase the comfort of worship and strengthen social and cultural relations in Jambi City.
Apart from independent initiatives, the Company also collaborates with other business pillars in the Sinarmas Group that are members of the Sinarmas Association to organize various social service activities in various regions of Indonesia. One of these activities was held in August 2024 in order to welcome the 79th Independence Day of the Republic of Indonesia and the Anniversary of Bank Sinarmas, where the Sinarmas Association (PSM) in the North Sumatra region held a social service at the Cinta Kasih Orphanage.
CSR Fund
Throughout 2024, the Company has distributed economic value directly to the Government and the community amounting to IDR 30 million in the form of educational sponsorship assistance and other activities that are part of the Company's social responsibility.